Start with a proven question.
The hardest part of a survey is knowing what to ask. Signals templates give you a question set with a clear objective, sensible answer choices, and a plan for what to do with the results.
Eleven categories. One for most questions.
Each category collects templates built around a specific commercial decision.
Product Finder
Guide a customer to the right product for their needs and goals.
Customer Onboarding
Learn who a new customer is before the first follow-up email goes out.
Post-Purchase
Understand satisfaction, expectations, and how the product is actually used.
Attribution
Ask customers how they discovered the business, in their own words.
NPS and Satisfaction
Track sentiment over time and connect it to real order history.
Product Research
Validate ideas and learn what customers want you to make next.
Replenishment
Discover timing, routines, and the barriers that delay a reorder.
Cancellation
Learn why a subscription ended while the reason is still fresh.
Event Feedback
Build interest before an event and collect feedback afterwards.
Preference Center
Let customers tell you what they want to hear about, and how often.
Sparks
One-question micro-surveys ready to publish in a single moment.
Every template page contains the whole plan.
Not just the questions — the reason for asking them and what to do with the answers.
Business objective
What this survey is for, and the decision it should help you make.
Recommended questions
A question set that has a clear purpose rather than a long list.
Example answer choices
Answer options written to produce usable properties, not vague sentiment.
Implementation guidance
Where to publish it, when to ask, and what to do with the responses.
Suggested Klaviyo properties
The profile properties and flows worth setting up alongside the survey.
Suggested Compass audiences
The audiences the answers naturally support when Compass is connected.
A template is a shortcut, not a constraint.
Templates encode the structure that tends to work, so you can spend your time on the parts that are specific to your brand and catalogue.
Explore the AI Survey Builder- Every template starts from a business objective, not a question list.
- Answer choices are written to create properties you can segment on.
- Implementation guidance covers where and when to ask.
- Adapt any template to your catalogue, voice, and audience.
- Or describe your own goal and let the AI Survey Builder draft it instead.
Browse the full library.
Public template pages are free to read — objective, questions, answer choices, and setup guidance included — whether or not you have installed Signals yet.
Suggested Klaviyo properties and Compass audiences are recommendations. Signals works with Shopify and Klaviyo without a Compass subscription.
Pick a template. Publish it today.
Start from a proven question set, adapt it to your store, and turn the first responses into customer properties you can use.